West Coast Way launch South Africa’s Road Trip With The Most Twists
West Coast Way will be showcasing the Cape West Coast, the West Coast Biodiversity Corridor, and the businesses and attractions that fall within this area, with the newly launched “South Africa’s Road Trip With The Most Twists” campaign which will be officially revealed to visitors at this year’s World Travel Market show.
Do the #WestCoastTwist
“South Africa’s Road Trip With The Most Twists” features the West Coast Way Foodie Route, Culture Route, Wild Route, Tractor Route and Berg Route – each of which takes you to a selection of unique towns, locations, and attractions, off the main arteries that feed the West Coast.
Whether you are interested in discovering the culture and history of the region or prefer to eat your way through all the amazing restaurants and Farm Stalls, or you are an adrenaline junkie who would like to get their blood pumping – the #WestCoastTwist has something for everyone.
And the great thing is that you can design your very own #WestCoastTwist with our routes – which have so much to offer that you can visit again and again and see something new by taking a different twist every time!
Official Launch at the WTM Africa
Domestic tourism is coming under pressure because of a worsening economy and the lack of affordable holiday destinations. West Coast Way works ceaselessly to promoting a culture of travel and touring amongst South Africans through effective marketing, and information sharing on domestic tourism offerings in the Cape West Coast region. The launch of this new road trip is the culmination of years of hard work.
The shadow minister of Tourism, James Vos, will be doing the official launch of South Africa’s Road Trip With The Most Twists on Wednesday the 19th of April at the West Coast Way stand at 2 pm and visitors are urged to attend what promises to be an insightful launch of an important tourism product.
Find your #WestCoastTwist here:
Do the #WestCoastTwist Competition!
Want to experience your own #WestCoastTwist? We will be giving away great prizes, like accommodation and exciting activities!
Our competition will run from Monday 10 April to Friday 21 April. All you need to do is follow us on Facebook, Instagram and Twitter and keep a look out for clues to enter our #WestCoastTwist competition.
Winners will be announced at the close of the last day of WTM Africa – Friday 21 April – and you don’t need to attend WTM to win.
Find the West Coast Way at stand No 4 at the Cape Town Convention Centre from Wednesday 19 to Friday 21 April.
West Coast Way is South Africa’s road trip with the most twists. South Africans and visitors can explore a unique collection of themed routes to do adventure-filled Cape West Coast self-drive trips or a West Coast Holiday. The new West Coast Way “basket” of free routes on offer include the West Coast Way Tractor Route, the West Coast Way Berg Route, the West Coast Way Foodie Route, the West Coast Way Cultural Route – as well as the newly launched West Coast Way Wild Route, all of which are designed to showcase the many attractions and activities that are already on offer on the Cape West Coast and inland areas – but may be unknown to many. For more information on West Coast Way’s #WestCoastTwist and the list of 101 Things to Do on the West Coast visit www.westcoastway.co.za or call West Coast Way on 0861 321 777. Connect with West Coast Way on Facebook and Twitter at WestCoastWaySA.